The Yacht Brokerage Industry New Best Friend - Yachtmama.com

[New York, New York -- Yacht consumers and Web marketing experts agree, the key to building a wildly successful on-line yacht listing business lies in having easily accessible consumer friendly content.

Milwaukee based Yachtmama.com allows yacht brokers and brokerage companies to provide customers with on-line information about Yacht's in their listing inventories. With such accessible information, boating consumers receive instant correspondence with listing agents.
Brokers utilize a web application interface that allows them to enter boat images, boat specifications and contact information using simple data entry screens. Yachtmama then automatically converts the information into an Internet page containing the information which is easily searchable through the engine on the website. Consumers can search for any type of boat; from small simple sail boats, to ultra luxury mega yachts. The search engine is categorized by type, size, price and manufacturer. You only need select 'ANY' if you wish to start browsing from the largest Yachts in the database.

Yachtmama.com is the only website offering a central listing database to the yacht brokerage Industry. "Where we once feared mentioning a word about Yachtmama.com before it's launch in Nov. 2001, now we can't get people to stop talking about it", says managing partner Aaron Kelly. Yachtmama's fear was that a more established company with more capital could beat our idea to get a gap in the market. "We beat the true tail of "Loose Lips Sink Ships" exclaims Schaefer.

"We've found the best way to enter this market is to come out with cannons blazing," says Schaefer, Yachtmama's Internet marketing strategist. Researching the companies probable success has been Schaefer's priority since May of 2001. "We devoted every ounce of creativity to design an effective marketing plan that both catches consumer attention and industry trust", says Schaefer, "We're not just selling 'eyeballs'; We've placed a marina and telescope in everyone's living room and are reaching the yacht consumer demographic 100%."


Yachtmama.com has formed partnerships with Millionaire Magazine, Technomarine.com, and EboatLoans.com. They have maintained an Industry presence that far surpasses their competition on a simple premise; Yachtmama attends industry events and trade shows. At shows, the Yachtmama management team demonstrates the website to the probable consumer, who in return can search for boats offered for sale in the comfort of their home or office without brokerage tensions of making a sale. This means of advertising for the yacht brokerage industry will soon increase revenues and interests.

Yachtmama.com was launched on Nov. 30 2001 has not begun initial round or seed financing.






This article courtesy of http://yachtsandcruiselines.com/.
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